As we kick off 2025, it is always great to reflect on our work, our community, and our team. The past year was an incredible one filled with milestones, growth, and impactful collaborations. Here are some of highlights:
Award-Winning Excellence
This year, we were honored to receive four prestigious awards recognizing our work and commitment to excellence in marketing and branding. These accolades are a testament to the creativity and dedication of our team, and we couldn’t be prouder of the campaigns and partnerships that brought us here.
Chamber Hospitality Campaign: Year Three
We successfully launched the third year of the Santa Barbara South Coast Chamber of Commerce’s hospitality campaign, continuing to showcase a vibrant industry that drives the local economy and provides limitless career opportunities. Our media strategy grew stronger with the addition of new partnerships, including UCSB and MTD. These collaborations have enabled us to reach broader audiences and deliver tailored campaigns that resonate with the community.
Supporting Regional Growth and Client Recognition
We love supporting client growth and proudly worked with American Riviera Bank to promote the Bank’s expansion throughout the region, developing PR strategies that highlight their commitment to local businesses and communities. In addition, it was an honor to see them awarded by the American Banking Association for their groundbreaking elder financial abuse program, which provides critical fraud protection resources to safeguard seniors from exploitation. It was also fun to be on hand at the Santa Barbara South Coast Chamber of Commerce’s annual Goleta’s Finest Gala where ARB’s COO, Joanne Funari, was recognized as Woman of the Year! Bravo!!
A New Look
We worked closely with the FLAS team to update their website. It was a labor of love and collaboration. The final product, which included fresh photography and videography, is something we are really proud of. Check out the new site here!
Shopping!!
Who doesn’t love to shop?? The WM team does, that’s for sure! Which is why it is always fun to support Paseo Nuevo’s PR efforts, give PR presentations to tenants at quarterly meetings, celebrate Fiesta fun, and promote the festive holiday tree lighting and snowfall! We absolutely love working closely with Paseo Nuevo to ensure the center remains a hub of activity and joy for locals and visitors alike…. And with hundreds of events every year, there is always something amazing to do.
Amplifying United Way’s Impact
Our work with United Way of Santa Barbara County allowed us to help share the incredible impact of their annual efforts. From community programs to educational initiatives, we’re proud to support their mission of creating a stronger, more united community and are excited to see what they have in store for 2025. If you want to know how to support this amazing organization, visit their website to learn more.
Promoting Development Across Santa Barbara County
From groundbreaking ceremonies to grand openings, we provided marketing support for various development projects throughout Santa Barbara County, ensuring each milestone was celebrated and shared with the community.
Sensational Soccer with one.
Creating one. Soccer Schools marketing strategies are always fun.. Of course, we help ‘kick up’ the excitement with soccer camp emails, social media, and so much more! The best part of working with the OSS team is how their leadership team is so committed to inspiring young athletes and teaching them how to be leaders, on and off the field. We are grateful to help deliver this message.
Team Growth and Community Spirit
The WitMark team grew stronger this year with the addition of talented new hires who bring fresh perspectives and energy to our work. We also took time to bond over staff lunches at some of our favorite local spots: Bettina, Santo Mezcal, Corazón Cocina, and so many more. Our team continues to be active in community organizations, adding the UCSB Economic Forecast Project to the mix in 2024. These moments of connection fuel our creativity and remind us of the vibrant community we’re lucky to call home.
Supporting Small Businesses
This past year we worked alongside small businesses like bakeries, wineries, and day spas. These hardworking entrepreneurs inspire us daily with their passion, dedication, and the countless hours they invest in building their success. We are deeply grateful for their trust in us and for the opportunity to help them thrive.
Looking Ahead
As we look forward to 2025, we’re excited to continue building meaningful partnerships, delivering award-winning campaigns, and making an impact in Santa Barbara and beyond. Thank you to our clients, collaborators, and community for an unforgettable year. Here’s to even greater success in the year ahead.
